CMS Wire
All the Content Management, Web Publishing and Enterprise 2.0 news you can handle. We think about content and dwell upon collaboration.
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Why the CMO Job Is Being Rewritten in Real Time — and How to Land on the Right Side
Budget pressure, AI demands and shrinking tenure are reshaping the CMO role. Here's what marketing leaders can do to stay ahead in 2026.
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Salesforce Agentforce Contact Center Review: Strengths, Gaps and How It Compares to Rivals
Salesforce Agentforce Contact Center unifies CRM, AI and workflows — but is the complexity worth it? A deep dive with analyst and expert perspective.
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Your Marketing Strategy Is Just Boring
All the dashboards in the world can’t fix forgettable marketing. Here’s why relevance, ease and distinction matter more than ever.
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Marketing Org Charts Were Built for Channels. AI Just Made That Obsolete
As AI takes over execution, marketing teams must shift from channel ownership to system orchestration — or fall behind.
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Twilio Launches Flex SDK, Salesforce Voice Integration to Unify CCaaS and CPaaS
Twilio Flex is now embeddable. A new SDK, Salesforce Voice GA, and consumption-based pricing target AI-scale contact center deployments.
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